Brady Corporation

Milwaukee, WI

When the customer wanted to improve visibility and promote growth in the company, we designed a brand-new monument sign in a more prominent location than their previous sign. Finished in their bold blue color with custom routed cabinet construction and acrylic-backed with an electronic message center. To elevate the design even further, we incorporated the required EMC ventilation into their logo, turning a functional detail into an intentional design element that creates a clean, cohesive appearance. The new monument is now impossible to miss and gives customers a much clearer sense of who they are and the services they provide.